It Takes a
Toolkit
Find all the assets here to make your campaign experience a success.
Campaign Logos
Our dynamic, responsive, and modular logo is inspired by a shape that everyone is familiar with — a home. The roof’s intentional asymmetry corresponds to the way our cities and streets are divided. These cross-sections are what makes our cities and towns so connected.
When flipped, the logo can also act as a directional arrow — pointing users to specific calls to action.
Each logo collection contains four modular logos available in our campaign colours.
Graphics Generator
Choose a colour palette to create a suite of graphics featuring our modular messaging. The graphics are formatted for digital use. Download your custom graphics and colour your feeds with the campaign colours.
Show us what you make by tagging #ItTakesALocal
Choose a colour combination
Key Messaging includes
- It takes a community
- It takes a coffee
- It takes a school
- It takes a conversation
- It takes a neighbour
Key Messaging
Amplify our message by sharing some key messages along with the campaign graphics. Copy and paste any of the below key messages into your social media post to support our campaign.
Remember to tag #ItTakesALocal when posting about the campaign.
Refugee sponsors welcome newcomers and make communities stronger.
CLICK TO COPYStart the journey to becoming a refugee sponsor — and learn about the networks and resources that can help along the way.
CLICK TO COPYRefugees want to create a better life in Canada, but they need support to get here and get started.
CLICK TO COPYCanada was built on lifting up others — including refugees. Help write the next chapter by learning more about the refugee sponsorship experience.
CLICK TO COPYBecome a refugee sponsor and you can make a difference in the lives of people seeking safety.
CLICK TO COPYRefugee sponsorship is a collaborative, communal undertaking. It connects you with other people.
CLICK TO COPYRefugees want to create a life here in [CITY NAME] and you can help show them the ropes.
CLICK TO COPYColours
Our bright, and bold color palette is intentionally constructed to stand out in digital and print settings. Roll over a color to copy the hex code.
Black
Soft Red
Lime
Teal
Pale Pink
Lavender
Typography
Our primary campaign typeface is Humane. It is a powerful and bold typeface that we use for all campaign headlines.
Inter is an approachable and readable typeface that we use for all body copy, subheadings and small text. It is also available for free on Google Fonts.
Print Assets
It takes a community! Support the campaign by printing and hanging promotional materials in your home, business, and community.
Show us how you’re supporting the campaign by sharing photos online and tagging #ItTakesALocal
